November 22, 2018
Home entertainment content has never been cheaper — or easier to get.
Over the Black Friday holiday weekend, consumers can buy DVDs for less than $2 at Walmart. They can purchase Blu-ray Discs for less than $4 at Walmart, Target and Best Buy.
And, for those who’d rather stay home and not brave the crowds, they can rent some movies for as little as 99 cents at Redbox and Google Play, buy movies digitally for as little as $4.99 at Google Play, or purchase a broad selection of recent hits, from A Quiet Place to Sicario: Day of the Soldado, at Redbox or FandangoNOW for under $10.
At Walmart – which was open all day on Thanksgiving – Black Friday prices went into effect at 2 p.m. the day before, on Wednesday, Nov. 21.
The first taste of home entertainment in the giant retailer’s 36-page mailer comes on page 7, with a Walmart digital Vudu Card with Mission: Impossible – Fallout available for $7.96, $12 off the regular price.
On the same page, Walmart is promoting an LG “smart” Blu-ray Disc player for $49, which includes $10 in Vudu credit.
DVDs and Blu-ray Discs don’t get called out until page 11, with Walmart promising more than 110 different DVD movies for $1.96, including Ice Age: Collision Course, The Peanuts Movie and The Wizard of Oz.
Walmart also is offering more than 180 DVDs and Blu-ray Discs for $3.96, including Home Alone, Fast & Furious 8, and How the Grinch Stole Christmas (the live-action one, with Jim Carrey); 50 at $5.96 (including Ice Age, Justice League and the Deadpool 2 DVD); 30 at $7.96 (including the Deadpool 2 Blu-ray Disc); 50 at $8.96 and 90 at $9.96.
Walmart also is offering Xbox and PlayStation 4 games for as low as $12.
Target Stores’ mailer prominently advertises the hot new video game Call Duty: Black Ops 4, which came out Oct. 12, for $45. Stores opened on Thanksgiving Day at 5 p.m., but Black Friday pricing went into effect at 6 p.m. the day before, on Wednesday, Nov. 21.
The retailer’s big “Doorbuster” is a Sony PS4 console, bundled with the new Spider-Man game and one wireless controller, for $199.99
Movies start on page 15 of the 47-page flier, with the whole top half of the page devoted to $4 DVDs and Blu-ray Discs, including Deadpool, Bad Moms, Ocean’s 8, The Greatest Showman and Jurassic World: Fallen Kingdom (all on DVD only) as well as Blu-ray Discs of The Peanuts Movie, Smurfs: The Lost Village and The LEGO Batman Movie.
Target also is selling an assortment of discs for $6 (Bad Moms, Justice League, Wonder Woman, Peter Rabbit, Paddington 2, all on Blu-ray Disc), as well as another batch at $9 (including 4K Ultra HD Blu-ray editions of Deadpool, Jumanji: Welcome to the Jungle, Spider-Man: Homecoming, The Hitman’s Bodyguard and Pacific Rim).
Also available at Target come 5 p.m. Nov. 22 are $10 season sets of TV series like “The Walking Head,” “The Handmaid’s Tale,” Supernatural” and “Westworld.”
At Best Buy, stores also opened on Thanksgiving Day at 5 p.m. and, like Target, Black Friday prices have been in effect since Nov. 21 at 6 p.m.
Right on page one of the retailer’s 52-page mailer is an ad for $6.99 Blu-ray Disc/DVD combo packs of Avengers: Infinity War, Black Panther, Coco and Deadpool 2. “These Deals are Blockbusters,” the headline reads.
Inside are ads for games at $19.99 to $29.99 and $14.99 and under.
Hot new releases Red Dead Redemption 2 and Fallout 76 are not discounted ($59.99), but come with collectible freebies: a collapsible cup for Red Dead Redemption and a Vault Boy keychain for Fallout 76.
Call of Duty: Black Ops 4 is available for $44.99, a penny less than at Target,
Best Buy also is advertising 55 4K Ultra HD Blu-ray Disc titles at $14.99 each, including Ant-Man and The Wasp, Avengers: Infinity War, Deadpool 2, Jurassic World: Fallen Kingdom, Coco, Black Panther and Skycraper.
On the next pages are 75 Blu-ray Discs at $3.99 each, including Wonder Woman, Jurassic World, Dawn of the Planet of the Apes, and Kingsman: The Secret Service; 70 at $5.99, including Ready Player One, It, Tag, The Darkest Minds, and Dunkirk; 50 at $7.99, including The Death of Superman, Overboard, Deadpool 2 and Uncle Drew; and 35 at $9.99, including Justice League, Jumani: Welcome to the Jungle, and Sicario: Day of the Soldado.
Best Buy also is selling more than 20 Ultra HD Blu-ray Disc titles at $7.99 each, including John Wick, American Assassin, Hacksaw Ridge, Hell or High Water, The Hitman’s Bodyguard and Terminator 2: Judgment Day.
Digital retailers are offering movie deals this holiday weekend, as well.
Google Play offered 99 cent rentals on Thanksgiving Day, including such recent releases as Crazy Rich Asians and Incredibles 2, giving consumers something to watch while they enjoy their turkey coma.
It has also slashed prices on digital purchases to as low as $4.99. Among the movies consumers can buy for less than $5 are The Maze Runner, Wrath of the Titans, Now You See Me, Escape Plan 2, A Prayer Before Dawnand Independence Day: Resurgence.
Other “limited time Cyber Week deals” include various recent hit movies for $9.99, including Mamma Mia: Here We Go Again (regular price, $14.99), Spider-Man: Homecoming ($21.99) and Deadpool 2 ($19.99).
Google Play also is offering access to Starz for $5 a month for three months (the regular price is $8.99 per month).
Redbox is offering deals on numerous digital purchases, including such recent releases as A Quiet Place (cut to $7.99 from $14.99), Sicario: Day of the Soldado (at $9.99 from $18.99), Rampage (at $9.99 from $19.99) and Uncle Drew (at $9.99 from $14.99). The rental kiosk company is also offering deals on used discs based on location.
FandangoNow, the on-demand service owned by Fandango, is offering special deals on digital purchases as well, with such new releases as Deadpool 2, Rampage, A Quiet Place, Daddy’s Home 2 and Ready Player Oneat under $10.
FandangoNow also is offering consumers $8 toward a movie ticket for every $20 they buy on digital purchases or streams.
For consumers who’d rather stream than buy, both Redbox and Google Play are offering 99-cent rentals throughout the holiday weekend.
At Redbox, the selection includes The Other Woman, Playing It Cool, The Girl Next Door and Cast Away.
At Google, 99-cent rentals include a wealth of current hits, including Crazy Rich Asians, The Meg, Incredibles 2, Mile 22, Jurassic World: Fallen Kingdom and Fantastic Beasts and Where to Find Them.