February 24, 2021
An ad-supported version of Paramount+ will launch in June at a monthly subscription rate of $4.99 — $1 cheaper than the existing CBS All Access plan with limited ads.
ViacomCBS is rebooting the CBS All Access subscription streaming service to Paramount+ on March 4 at $9.99 for the ad-free plan, which also features more exclusive content.
The pricing was disclosed Feb. 24 during ViacomCBS’s marathon special investor event by Pluto TV founder Tom Ryan, who is now CEO of VIacomCBS Streaming.
CBS All Access and Showtime OTT ended 2020 with 19.2 million combined U.S. subscribers — up from 11 million at the end of 2019.