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Paramount Pictures Announces Concurrent Theatrical, Streaming Release of ‘On the Come Up’ on Sept. 23

Paramount Pictures Sept. 12 announced a limited theatrical release of Emmy-nominated actress Sanaa Lathan’s directorial debut On the Come Up at the same time it starts streaming on Paramount+ Sept. 23 in the United States, Canada and Italy.

It will debut later in the year in additional international territories. Previews begin Sept. 22.

The film, which premiered Sept. 8 at Toronto International Film Festival, has been met with glowing reviews.

Based on the New York Times No. 1 best-selling novel by Angie Thomas (The Hate U Give), On the Come Up stars newcomer Jamila C. Gray as a gifted 16-year-old rapper, who attempts to take the battle rap scene by storm in order to lift up her family and do right by the legacy of her father — a local hip hop legend whose career was cut short by gang violence. When her first hit song goes viral for all the wrong reasons, she finds herself torn between the authenticity that got her this far and the false persona that the industry wants to impose upon her.

“Seeing Sanaa Lathan’s visionary direction and watching the remarkably talented Jamila C. Gray and the rest of the cast light up the screen, viewers will see what we already know: that this is an exceptional film, not to be missed,” Chris Aronson, Paramount Pictures president of domestic distribution, said in a statement.

The movie also stars Da’Vine Joy Randolph, Lil Yachty, Mike Epps, Miles Gutierrez-Riley, Justin Martin, Titus Makin, Michael Cooper Jr., GaTa, Sanaa Lathan and Cliff “Method Man” Smith.

On the Come Up is presented by Paramount+ in association with Paramount Pictures’ Players label.

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