Panasonic Adds Disney+ App to Smart TVs

When Disney launched its subscription streaming video platform in late 2019, the service’s app quickly gained traction within the consumer electronics industry — except on Panasonic smart televisions.

That omission has reportedly ended with the venerable Japanese CE company quietly adding the Disney+ app to Panasonic’s “My Home Screen” connected TV user interface — compatible with 4K TVs manufactured since 2017.

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That’s good news for consumers in the United Kingdom, Ireland, Germany, Austria, Switzerland, France, Italy, Spain, Portugal, Belgium, Netherlands, Luxemburg, Norway, Finland, Denmark, Sweden, Singapore, Australia, New Zealand, Canada and Latin America.

It’s not much of a big deal for consumers in the United States because Panasonic effectively stopped selling HDTVs in the U.S. in 2016 when its branded plasma screens fell out of favor to the burgeoning OLED and LED/LCD markets. Panasonic, in turn, focused U.S. marketing efforts on Ultra HD Blu-ray Disc players, smart headphones and compact audio systems.

Outside of Sony Electronics, much of the U.S. TV market is dominated by South Korea’s LG and Samsung, in addition to Chinese-made Vizio, TCL, Roku, Amazon, Comcast, Haier, JCL, Sharp, RCA, Philipps and Hisense brands.

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