Oscars Provide Boost to Fandango, FandangoNow

Academy Awards season has been good to Fandango and its on-demand service FandangoNow.

For the second consecutive year, the company offered a special Awards Season gift card — good for tickets to see the Oscar contenders on the big screen (via Fandango) or at home (via FandangoNow).

By the time the Oscar ceremony aired, FandangoNow had seven of the nine Best Picture nominees available on the service.

“It definitely provided several of our biggest weekends in the history of FandangoNow,” said Fandango SVP Adam Rockmore.

It was also a benefit for customers who wanted to visit theaters.

“We’re a company that has one very specific goal, which is we want consumers to consume movies,” Rockmore said. “And we think that if we can get more people into the theater that bodes well for home entertainment and if we can get more people to watch at home that actually helps theatrical so it a virtuous cycle.”

Oscar-lauded films were front and center on the site, employing a strategy of curation that the company uses with other subjects as well.

“We continue to make sure that we’re staying very topical in things that are happening in the space — like Oscars,” Rockmore said. “At the same time, we’ll continue putting out really great curated lists from Rotten Tomatoes [a sister site] or other things that we think are in the pop culture.”

The site promotes previous installments of franchises, such as “Fifty Shades” and the Marvel universe, with the release of the latest theatrical release.

“Because we are a theatrical and at home service we always make sure we tie together the theatrical release to whatever the franchise is so, in effect, we’re drafting on the history,” he said.

Upcoming Titles on FandangoNOW

  1. Father Figures (Owen Wilson) – 3/20/2018

  2. The Greatest Showman* (Hugh Jackman) – 3/20/2018

  3. Insidious: The Last Key* (Lin Shaye) – 3/20/2018

  4. Proud Mary* (Taraji P. Henson) – 3/27/2018

  5. All The Money In The World* (Christopher Plummer) – 3/27/2018

  6. Paddington 2* (Hugh Grant) – 3/27/2018

  7. Phantom Thread* (Daniel Day-Lewis) – 3/27/2018

  8. Condorito: The Movie (Omar Chaparro) – 3/27/2018

  9. The Post* (Meryl Streep) – 4/3/2018

  10. The Commuter (Liam Neeson) – 4/3/2018

  11. Forever My Girl (Alex Roe) – 4/10/2018

  12. Hostiles (Rosamund Pike) – 4/10/2018

  13. Film Stars Don’t Die In Liverpool (Annette Bening) – 4/24/2018

  14. The Insult (Adel Karam) – 5/1/2018

*Indicates 4K Ultra HD availability

 

Top Movies on FandangoNOW

  1. Jumanji: Welcome to the Jungle* (Dwayne Johnson)

  2. Thor: Ragnarok* (Chris Hemsworth)

  3. Coco* (Gael Garcia Bernal)

  4. Three Billboards Outside Ebbing, Missouri (Frances McDormand)

  5. The Shape of Water (Sally Hawkins)

  6. I, Tonya (Margot Robbie)

  7. Pitch Perfect 3* (Anna Kendrick)

  8. Lady Bird (Saoirse Ronan)

  9. Darkest Hour* (Gary Oldman)

  10. Justice League (2017)* (Gal Gadot)

*Indicates 4K Ultra HD availability

 

Top TV Shows on FandangoNOW

  1. “The Walking Dead”

  2. “Game of Thrones”

  3. “Atlanta”

  4. “Riverdale”

  5. “Survivor”

  6. “Shameless”

  7. “The Big Bang Theory”

  8. “The Blacklist”

  9. “Street Outlaws”

  10. “American Crime Story”

Leave a Reply

Your email address will not be published. Required fields are marked *

3 × 3 =

This site uses Akismet to reduce spam. Learn how your comment data is processed.