Erik Gruenwedel
October 16, 2020
Sales of video games, hardware and accessories continued their months-long increase as industry revenue in September increased 10% to $4.3 billion, from $3.9 billion in the previous-year period, according to new data from The NPD Group. Through nine months of the year, the video game market has increased 21% to $33.69 billion, from $27.84 billion at the same time last year.
Video game content spending increased 8% to $3.84 billion, from $3.55 billion. Year-to-date revenue is up 20% to $29.78 billion, from $24.98 billion.
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Accessories increased 30% to a record $191 million, from $46.9 million in the year-ago period. The segment was driven by sales of the Xbox Elite Series 2 Wireless Controller. Consumer spending on accessories was up 26% to a record $1.6 billion, from $1.27 billion.
Finally, Marvel’s Avengers and Super Mario 3D All-Stars knocked off Madden NFL 21 as the top-selling game titles.
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