February 7, 2022
Netflix’s 2019 acquisition of YouTube original series “Cobra Kai” continues to pay streaming viewership dividends for the SVOD pioneer. The martial arts comedy/drama series, a sequel to 1984’s The Karate Kid, tracked more than 2.1 billion minutes across 40 episodes, including the new fourth season, to maintain its more than 2 billion weekly minutes average.
That topped 1.48 billion minutes streamed for the animated movie musical Encanto on Disney+, which was down about 30% from the previous week, and the 1.1 billion minutes consumed for 16 episodes of Netflix’s “The Witcher,” a previous Nielsen chart topper.
The week represented the third-highest week of streaming (after New Year’s 2022 and Christmas 2021) since Nielsen began tracking SVOD viewership across Netflix, Apple TV+, Disney+, Amazon Prime Video and Hulu on household televisions.
Notably, the passing of Betty White on Dec. 31, 2021, helped spark renewed interest in her former longtime series “The Golden Girls,” which tracked 384 million minutes across 180 episodes.