Erik Gruenwedel
October 15, 2018
Netflix doesn’t report third-quarter (ended Sept. 30) financial results until Oct. 16, but the streaming video behemoth apparently hit another fiscal home run with its mobile app.
The SVOD pioneer generated $243.7 million in Q3 revenue from its app, which was up 90% from $128.2 million in revenue in the previous-year period, according to Sensor Tower, which monitors the app ecosystem globally.
The company said the Netflix mobile app has generated about $1.4 billion in global revenue from Google Play and the Apple App Store since its inception. Google’s Android OS didn’t offer a Netflix app until 2011.
Indeed, Sensor said Netflix added 50 million app downloads in Q3 — up 36% from last year. The service now has more than 600 million mobile apps installed worldwide.
Related Posts
Consumer SVOD Mobile App Spending Rose 77% in 2017Consumer spending on the top 10 mobile apps for subscription video-on-demand services via the App Store and Google Play rose 77% in 2017 to about $781 million compared to 2016, according to new data from Sensor Tower. Revenue grew almost…
Netflix Launches Mobile PreviewsNetflix April 19 introduced mobile previews on iOS, according to a blog post by Cameron Johnson, director of product innovation. The service is coming soon to Android, he wrote. “Mobile previews present members with a fun, simple, and easy way…
Netflix and Sky Ink European PactEveryone wants a piece of British satellite TV operator Sky, including Netflix. Sky and Netflix March 1 unveiled an agreement to bundle the SVOD pioneer into an updated Sky TV subscription pack. This partnership – the first of its kind…
Netflix Snubs the QueenAnyone familiar with Netflix award-winning original series, “The Crown,” knows Queen Elizabeth II puts loyalty to the monarchy above all else. It’s status-quo the Queen isn’t to be denied. Ever. So, it was humorous to read about Claire Foy, who…