October 27, 2022
Walmart Oct. 27 disclosed it is expanding Netflix’s presence at the world’s largest retailer with the rollout of “The Netflix Hub” in more than 2,400 stores. The chain is also launching an exclusive Netflix Streaming Gift Card affording users the opportunity to stream without a credit or debit card.
Walmart customers will find new offerings of music, apparel, collectibles, games and seasonal items based on Netflix original series and movies, including “Stranger Things,” “Squid Game,” “The Witcher,” Guillermo del Toro’s Pinocchio, and Glass Onion: A Knives Out Mystery, among others.
The Hub also offers curated concession kits featuring popcorn and confectionary to collectible cups to help “amplify” the couch-centric viewing experience.
“We are excited to continue bringing exclusive experiences and fan-favorite products to our customers where and when they are shopping,” Frank Barbieri, VP of content and digital for Walmart U.S., wrote in a press release.
Netflix Expands Middle East Presence
Netflix Feb. 19 announced a regional partnership in the Middle East with OSN, an entertainment network with broadcast rights into 24 countries across the Middle East and North Africa region. The partnership comes amid a shifting global media landscape that…
Netflix Expanding Spanish Pay-TV Access with Telefónica
Netflix reportedly is about to sign a distribution agreement with Spanish telecommunications giant Telefónica. Under terms of the deal – which hasn’t been publicly disclosed – Telefónica would offer full access (i.e. content integration) to Netflix on its Movistar pay-TV…
Netflix Snubs the Queen
Anyone familiar with Netflix award-winning original series, “The Crown,” knows Queen Elizabeth II puts loyalty to the monarchy above all else. It’s status-quo the Queen isn’t to be denied. Ever. So, it was humorous to read about Claire Foy, who…
Netflix Announces ‘Bright’ Movie Sequel
Netflix Jan. 3 announced plans to make a sequel to sci-fi action movie Bright, starring Will Smith and Joel Edgerton. The subscription streaming video pioneer announced the sequel on its official Twitter account. The sequel will again be written and…