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Netflix and IOC to Bow Sports Doc ‘The Redeem Team’ Oct. 7

The International Olympic Committee (IOC) and Netflix have collaborated for a celebratory look at the 2008 U.S. Olympic Men’s Basketball victory with the documentary The Redeem Team.

The documentary debuts globally on Netflix Oct. 7.

Using unprecedented Olympic footage and behind-the-scenes material, The Redeem Team tells the story of the U.S. Olympic men’s basketball team’s quest for gold at the Olympic Games Beijing 2008 following the previous team’s shocking performance four years earlier in Athens that brought only a bronze medal for third place. The documentary offers a portrait of team building and features interviews with athletes and coaches from Dwyane Wade and LeBron James to Mike “Coach K” Krzyzewski, who reflect on how the team set a new standard for American basketball.

The Redeem Team is an Olympic Channel, Kennedy/Marshall Company and Mandalay Sports Media production in association with 59th and Prairie Entertainment, UNINTERRUPTED, NBA Entertainment and USA Basketball.

This is Netflix’s first collaboration with the Olympic Channel, which is the media studio owned and operated by the IOC, and also marks the Olympic Channel’s first time producing a film exclusively for a global streaming service.

“The IOC has opened up their never-before-seen archives for this documentary, including basketball footage from the past 70 years of Olympic history,” according to a Netflix release.

The film is directed by Jon Weinbach, a producer, filmmaker, and writer who is also the president of Skydance Sports, a division of Skydance Media. He was formerly the executive producer and EVP of Mandalay Sports Media, a content venture founded in 2012 by Peter Guber and Mike Tollin. His portfolio at MSM included producing The Last Dance, executive producing The Comedy Store, and executive producing nine documentary films for the International Olympic Committee’s OTT platform, the Olympic Channel. Prior to joining Mandalay, he produced and wrote Producers Guild of America Award-nominated The Other Dream Team, and was also a staff reporter at The Wall Street Journal.

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The Redeem Team represents the very best of what the Olympics are all about,” Mark Parkman, GM of Olympic Channel Services, said in a statement. “This film will bring viewers directly inside that team and the Olympic Games Beijing 2008 by showcasing the personality and dynamics of a special group of superstars who came together as one to reclaim basketball supremacy on the biggest stage in sports.”

“In 2008, I played with heroes of mine, all stars, friends and future teammates,” said executive producer Dwyane Wade in a statement. “Outside of winning and showing the world that we were still the most dominant, our other big challenge was changing the perception of what everyone thought about the NBA and USA Basketball. I’m excited for everyone to get an opportunity to go behind the scenes and see all the work that went into this iconic team — The Redeem Team.”

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