December 21, 2021
For the end of the year, a Movies Anywhere landing page is offering stats on consumer viewing habits in 2021.
The cloud-based digital locker service tallied 22.6 million hours watched; 157,000 movies shared with the Screen Pass feature; 12.1 million total lists created with the “My Lists” feature (both auto-created plus manually created); 25.2 million movies added to collections (all transactions combined); and 6.7 million deals purchased.
Among titles, the most watched for the year was The Croods: A New Age, the most purchased was Free Guy; the most redeemed was Wonder Woman 1984; the most wishlisted was Black Widow; the most Screen Pass sent was Trolls, and the most searched was Harry Potter and the Sorcerer’s Stone.
Movies Anywhere participating studios include Sony Pictures Entertainment, Universal Pictures Home Entertainment (including DreamWorks and Illumination Entertainment), The Walt Disney Studios (including Disney, Pixar, 20th Century Studios, Marvel Studios and Lucasfilm) and Warner Bros. Entertainment. Participating digital retailers include Apple TV, Prime Video, Vudu, YouTube/Google Play, Verizon, Xfinity, Microsoft Movies & TV and DirecTV.