Merchandising: Steelbooks Galore After Labor Day

Several Steelbook editions of new and catalog titles hit shelves Sept. 8, and not just at Best Buy, which is best known for offering the exclusive packaging variant.

Best Buy offered the 4K Ultra HD Blu-ray Steelbook of Lionsgate’s Ghost in the Shell at $19.99 to mark the 25th Anniversary of the anime movie.

A few titles from Universal Pictures also made their way to 4K Ultra HD Blu-ray at Best Buy via the Steelbook, at $22.99 apiece: 47 Ronin, 2020’s The Invisible Man, and the 60h anniversary re-release of Psycho.

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Best Buy also offered an exclusive edition of Warner’s animated Superman: Man of Tomorrow, but it wasn’t a Steelbook. Best Buy offered a $29.99 gift set of the film that paired the 4K Ultra HD Blu-ray combo pack with a figurine of the Parasite character.

Best Buy’s ‘Superman: Man of Tomorrow’ with Parasite figurine

To get Man of Tomorrow in Steelbook packaging, fans had to head to Target, which offered the Blu-ray/DVD combo pack of the movie in the collector’s packaging for $19.99 (though the box art was the same as the standard release).

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Another Steelbook offered through Target was Lionsgate’s Rob Zombie Trilogy Blu-ray set at $29.99, containing House of 1000 Corpses, The Devil’s Rejects and 3 From Hell.

Target’s ‘Rob Zombie Trilogy’ Steelbook

Target also offered an exclusive Jojo Siwa Party Pack at $19.99, a three-DVD bundle of Nickelodeon’s “Jojo Siwa” programs

Target’s ‘Jojo Siwa’ bundle

Speaking of Nickelodeon, Amazon had the Paw Patrol: Jet to the Rescue DVD Sept. 3, before other stores stocked in Sept. 8.

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