Merchandising: Retailers Rest Post-‘Avengers’

Retailers didn’t offer much in the way of exclusives for the new releases of Aug. 20, instead keeping a lot of shelf space dedicated to Disney’s Avengers: Endgame. Many of those shelves were empty, however, as fans continued to buy the superhero movie at a brisk pace.

One exclusive that did show up during the week came at Walmart, which offered a $22.96 two-DVD set pairing Universal’s A Dog’s Purpose with its newly released sequel, A Dog’s Journey. 

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Otherwise, Best Buy continued to tout preorders of 4K Ultra HD Blu-ray Steelbooks at $34.99 each of upcoming titles, including Universal’s The Secret Life of Pets 2, Fox’s X-Men: Dark Phoenix, Warner’s Godzilla: King of the Monsters, Paramount’s Rocketman and Lionsgate’s John Wick: Chapter 3 — Parabellum.

Best Buy also has an exclusive Steelbook of the upcoming 4K Ultra HD Blu-ray of Warner’s The Wizard of Oz.

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