Merchandising: ‘Godzilla vs. Kong,’ ‘Sicario’ Steelbooks Arrive at Retail

Walmart’s ‘Godzilla/Kong’ DVD three-pack

A couple of retailers offered exclusives tied to Warner’s Godzilla vs. Kong for its Blu-ray and DVD release June 15.

Best Buy offered a Godzilla vs. Kong 4K Ultra HD Blu-ray combo pack in Steelbook packaging for $36.99.

Walmart offered a $24.96 Godzilla/Kong 3-Film Collection containing DVDs of Godzilla vs. Kong, Godzilla: King of the Monsters and Kong: Skull Island.

New Steelbook editions of Lionsgate’s 2015 crime drama Sicario also were making the rounds. Best Buy had a 4K Ultra HD Blu-ray combo pack in Steelbook packaging for $21.99, while Target had a $19.99 Steelbook edition of Sicario on Blu-ray with a digital copy.

Best Buy’s ‘Sicario’ 4K Steelbook
Target’s ‘Sicario’ Blu-ray Steelbook

Target also ran a by-two-get-one-free promotion timed for Father’s Day on movies, books, video games, board games, activity sets and puzzles.

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