Merchandising: Best Buy Has ‘Roger Rabbit’ Steelbook

A modest slate of new releases Dec. 7 didn’t yield much in the way of retail exclusives. The most notable one during the week involved a catalog title.

Best Buy offered a Steelbook for Disney’s new 4K Ultra HD Blu-ray combo pack of the 1988 animation/live-action hybrid classic Who Framed Roger Rabbit, for $28.99.

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Another promotion of note during the week could be found at Target, which offered what it touted as an exclusive gift card for a one-year subscription to the Disney+ streaming service, for $79.99.

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