‘Mandalorian’ Tops Parrot Analytics’ SVOD Originals Chart for 4th Week

The Disney+ “Star Wars” series “The Mandalorian” remained at No. 1 on Parrot Analytics’ digital originals rankings the week ended Dec. 14, its fourth straight week on top.

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

For the week, “The Mandalorian” registered 109 million average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure global demand for TV content. That was down 8.4% in expressions compared with the previous week.

On Parrot’s list of overall TV shows, including broadcast and cable, “Mandalorian” was No. 2, unseated after three weeks by Nickelodeon’s “SpongeBob SquarePants,” as the popular cartoon character appeared in The Spongebob Musical: Live on Stage, which was simulcast across four Nick-owned channels Dec. 7. It marked the first time in 25 weeks an SVOD series wasn’t on top of the overall TV demand chart, since “Game of Thrones” at the end of June.

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Netflix’s “Stranger Things” climbed back to No. 2 on the digital originals chart,  registering 66.3 million expressions, down 10.1% from the previous week.

Swapping spots with “Stranger Things” was DC Universe’s “Titans,” which slid to No. 3 on the digital exclusives chart, with expressions down 15.9% to 62.8 million. While the finale of the second season was released Nov. 29, a glimpse of the show was seen in the CW’s “Crisis on Infinite Earths” crossover event Dec. 8.

Amazon Prime Video’s “The Marvelous Mrs. Maisel” jumped two spots to No. 4, with expressions up 49% to 41.3 million. The third season of the Award-winning series was released Dec. 6.

Netflix’s “Lucifer,” stayed at No. 5, its expressions up 19.7% to 34.9 million. Similarly to “Titans,” “Lucifer” star Tom Ellis made a cameo on the CW “Crisis” crossover Dec. 10.

Amazon Prime Video’s fourth season of “The Expanse,” which was released Dec. 12, joined the digital originals top 10 at No. 7, from No. 14 the previous week. Expressions were up 34.4% to 32.9 million.

The Apple TV+ crime drama “Truth Be Told” climbed to No. 10 from No. 70 the previous week, with expressions up 151.5% to 27.8 million.

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The Demand Expressions metric draws from a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.

Parrot Analytics also just unveiled its new public-facing website with demand data about select TV shows for the U.S. and other markets. The “Truth Be Told” profile can be found here.

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s  proprietary metric called Demand Expressions, which measures global demand for TV content through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.

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