November 16, 2020
The Disney+ live-action “Star Wars” series “The Mandalorian” topped Parrot Analytics’ digital originals rankings for a fourth-straight week the week ended Nov. 14, and also held onto the top spot on Parrot’s list of all TV shows for a second week. with 96.9 times the demand of an average TV series after a 1.5% increase in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity.
The show’s success continues to buoy other “Star Wars” content, with the Disney+ animated series “Star Wars: The Clone Wars” climbing two spots to No. 5 after a 9% increase in demand gave it 34.6 times average demand. The recent third episode of the second season of “The Mandalorian” was essentially an extension of story arcs from both “Clone Wars” and another animated series, “Star Wars: Rebels.”
Holding at No. 2 on the digital originals chart, and taking No. 8 among overall TV shows, was Netflix’s perennially popular “Stranger Things,” which saw demand expressions fall 9.7% to give the show 51.3 times average demand.
Warping into the third spot on the digital originals chart was CBS All Access’ “Star Trek: Discovery,” which rose two spots after a 5.6% bump in demand expressions to give it 35.7 times average demand.
HBO Max’s “Titans” remained at No. 4 on the digital originals chart with 35.2 times average demand, with expressions up 2.4%.
Netflix’s “The Crown” moved into the top 10 in anticipation of the new season premiering Nov. 15. Demand was up 14.7% from the previous week, when it was No. 11. It had 29.3 times average demand.
A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.
The No. 2 overall TV series was “SpongeBob SquarePants,” with 88.4 times average demand.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.