November 19, 2019
Netflix’s “Stranger Things” remained No. 1 on not only Parrot Analytics’ digital originals rankings the week ended Nov. 16, but also the data firm’s overall list of TV series from any platform, including broadcast and cable, for the 21st straight week.
A “digital original” is a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video or Hulu.
For the week, “Stranger Things” registered 101.6 million average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure global demand for TV content. That was up 2% in expressions compared with the previous week, despite the latest season of the series being available more than four months ago.
DC Universe’s “Titans” held onto the No. 2 spot on the digital originals chart, with expressions up 11.1% to 57 million.
The premiere of the new Disney+ “Star Wars” series “The Mandalorian” helped the show move up to No. 3, with 39.9 million expressions, up 108.7% the previous week, when it was No. 19 prior to the first episode debuting. So far only the first two episodes are available, and only in the U.S., Canada and the Netherlands.
Slipping a spot to No. 4 was Hulu’s “Castle Rock,” down 8.5% in expressions to 31.3 million.
Netflix’s “Lucifer” rose two spots to No. 5, with expressions up 3.8% to 26.8 million.
The Demand Expressions metric draws from a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures global demand for TV content through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.