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LG Electronics Unveils New TVs, Services at CES 2022

LG Electronics unveiled its new TV lineup for CES 2022, headlined by the company’s 2022 OLED TVs.

In a CES eve virtual media event introduced by singer John Legend, Jinnie Kim, LG Electronics USA director of home entertainment marketing, said, “Our 2022 lineup of LG TVs consists of the most expansive range of screen sizes and the brightest and finest picture quality ever.”

A CES Innovation Award honoree for eight consecutive years, LG OLED TVs employ self-lighting pixels that can be turned on and off individually to deliver perfect blacks, natural colors and better contrast, according to the company. 

The OLED evo technology featured in both G2 and select C2 series delivers higher brightness for ultra-realistic images, according to the company. Powered by LG’s new α (Alpha) 9 Gen 5 intelligent processor, the company’s “Brightness Booster” technology enables G2 series TVs to deliver even more brightness through improved heat dissipation and a more advanced algorithm, according to LG.

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LG’s 2022 G2 series, with a flush-to-the-wall “Gallery Design,” introduces a new 83-inch model and the world’s first 97-inch OLED model to complement the 55-, 65- and 77-inch TVs already in the lineup. LG’s C2 series offers a diverse selection of screen sizes with a total of six for 2022: the 42-inch OLED TV, ideal for console and PC gaming, in addition to 48-, 55-, 65-, 77- and 83-inch models.

The latest version of LG’s  Smart TV platform features webOS 22 that introduces personal profiles for a more customized viewing experience. Under each profile, users can set up fast access to their favorite streaming services, get tailored content recommendations based on viewing history and receive real-time alerts to keep up with favorite sports teams, according to LG. Logging into profiles can be performed either from the TV browser or from a smartphone with “NFC Magic Tap.”

“NFC Magic Tap” can also be used to mirror a mobile device screen to an LG TV. Viewers can also mirror content from one TV to another in the home using “Room to Room Share,” which enables the viewing of cable or satellite content on another TV via Wi-Fi without an additional set-top-box. Also new for 2022, “Always Ready” turns an LG TV into a media display when not in use. It is activated with a press of the power button on the LG remote to transform the screen into a digital canvas for showcasing artwork, keeping track of time or playing music.

Upgraded ThinQ AI allows LG’s 2022 TVs to offer voice control and compatibility with other ThinQ-powered devices. ThinQ AI offers support for “Matter,” a new industry standard for a more secure and seamlessly connected smart home, which will allow LG TVs to work as a controller for connected devices, according to LG.

The panels in the 2022 OLED lineups have been certified by global product testing agency Intertek for 100% color fidelity and 100% color volume, according to LG. LG TVs also “make it easier for customers to see movies as their creators intended as they were the first in 2021 to offer auto switching to Filmmaker Mode when enjoying Amazon Prime Video content,” according to the company.

New for 2022, LG customers can easily select and switch between game-specific features and display presets directly from the TV’s Game Optimizer menu. The Game Optimizer menu provides quick access to the new “Dark Room Mode,” which adjusts screen brightness for a better gaming experience when the lights are off, according to LG. A new sports mode joins presets for first-person shooter, role-playing and real-time strategy games.

LG is also unveiling an expanded QNED TV lineup for 2022 with LG’s Quantum Dot NanoCell technology. LG QNED Mini LED TV is capable of “amazing contrast” with LG’s Precision Dimming Technology, according to the company.

LG is also adding new services to its smart TVs. The LIVENow app offers access to online live concerts, shows, sports and other live events. The 1M HomeDance app, created in collaboration with 1MILLION Dance Studio, one of K-Pop’s choreography teams, provides a selection of dance tutorials and allows users to check their form with “Camera Mode” while dancing along with 1MILLION’s professional choreographers, as well as watch their favorite dance clips.

LG is also introducing its first health platform, LG Fitness. According to the company, it helps users find the ideal workout plan based on the system’s recommendations or create their own by choosing from a variety of options such as fast-paced HIIT, full-body stretching or guided meditation, among others, keeping track of their activity and progress on the app’s dashboard.

With Independa, the first tele-healthcare service supported on LG TVs, LG’s TVs can help users care for family members remotely or assist seniors to be more independent, according to LG. Independa makes it easy for users to initiate a video chat with a caregiver or access a menu of relevant professional services, according to LG. Pop-up notifications inform when someone is calling and personal alerts can be set up for more reminders. Professional services available on Independa include Dentulu (online dental consultation), Capital Rx (discount pharmacy platform), Coverdell (dental insurance benefits), WebMD (medical grade educational videos) and Sprio100 (fitness programs for seniors), among others.

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