Leichtman: Pay-TV Lost 5.9 Million Subs as Broadband Customer Growth Cooled in 2022

U.S. pay-TV operators continue to hemorrhage subscribers as high-speed internet service subscribers also dropped, failing to fill the gap.

New data from Leichtman Research Group found that 5.9 million pay-TV subscribers discontinued service in 2022, up from 4.7 million discontinuing subs in 2021. At the same time, the number of new high-speed (or broadband) subscribers declined to 3.5 million, compared with 3.75 million new subs in 2021.

Comcast Cable led all operators with 2 million pay-TV sub losses, while Charter Communications (Spectrum) added the most broadband subs at 350,000.

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The top pay-TV providers now account for about 70.2 million subscribers — with the top seven cable companies having about 37.8 million video subscribers, other legacy pay-TV services having 24.1 million subs, and online TV services accounting for about 8.3 million combined subs.

“Fixed wireless services accounted for 90% of the net broadband additions in 2022, compared to 20% of the net adds in 2021,” analyst Brice Leichtman said in a statement. “Total broadband net adds in 2022 were slightly lower than the previous year, and down from about 5 million in 2020, but were more than in any year from 2012-2019.”

Comcast 16.1 million total subs end of 2022 (2,034,000) decline
Charter 15.1 million (686,000)
Cox 3 million (340,000)
Altice 2.4 million (293,300)
Mediacom 510,000 (62,000)
Breezeline 309,627 (37,102)
Cable One 181,500 (79,500)


Comcast 32.15 million total broadband subscribers 250,000 additions
Charter 30.43 million 344,000
Cox 5.56 million 30,000
Altice 4.28 million (103,300) decline
Mediacom 1.46 million 5,000
Cable One 1.06 million 14,400
Breezeline 693,781 (22,997)

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