January 7, 2020
LAS VEGAS — HDR10+ Technologies, a joint venture of 20th Century Fox, Panasonic Corp. and Samsung Electronics, at CES reported that the total number of adopters of the dynamic metadata HDR format has increased to 94.
New partners, such as Vizio and Google Play, have added support of HDR10+ on their products.
The organization also announced new advances to the HDR10+ Logo and Certification program, including specification updates to accommodate DisplayPort and AV1.
HDR10+ is an enhanced version of HDR10 that leverages dynamic metadata to maximize the black level and peak brightness of every scene and frame on displays. The HDR10+ Technologies Certification and Logo program helps consumers find devices, content and services that deliver the format.
With Vizio now adding support for HDR10+ technology to their UHD TV lineup, reach of HDR10+ expands notably, according to the joint venture.
“Vizio is committed to delivering the best entertainment experience to the consumer, regardless of the format,” Bill Baxter, chief technology officer, Vizio, said in a statement. “Adding HDR10+ capability to the roster of HDR signals we already support means our customers will have the best viewing experience possible when they play HDR content on their VIZIO SmartCast TV.”
Google Play Movies & TV will support HDR10+ for their UHD titles, including content from major studios, in 2020.
The HDR10+ UHD Blu-ray slate continues to grow with titles such as Fox’s X-Men:Dark Phoenix, Universal’s Fast & Furious Presents: Hobbs & Shaw and Warner’s IT: Chapter Two.
HDR10+ content mastering is supported by post-production companies such as Deluxe, Giant Interactive and Pixelogic.
In addition to Samsung Mobile, mobile phone manufacturers OnePlus, OPPO, Realme and Xiaomi have also announced support of HDR10+ on their mobile devices. Consumers are able to view content in HDR10+ as well as capture HDR10+ content with the camera then share through YouTube.
Support of HDR10+ also includes AV receivers from brands such as Onkyo and Pioneer. “We welcome that the HDR10+ feature is expanded to support AV Receiver,” said Kenji Miyagi, president of Onkyo and Pioneer, in a statement. “We plan to support HDR10+ on our future products, which we believe helps consumers enjoy a premium experience.”
The HDR10+ Logo and Certification program has expanded support for next generation technologies. Announced at IFA, 8K display certification is now available for HDR10+, which includes high-bandwidth HDMI 2.1. In addition, the HDR10+ specification has added DisplayPort connectivity.
Finally, The Alliance for Open Media has published an Implementation Note for HDR10+ support with the AV1 encoding standard. Demonstrations of 8K AV1 HDR10+ content are available at Samsung booth 15006 at CES 2020.
Companies can learn more about the HDR10+ license and logo program, including white paper, final specifications and adopter agreements at http://www.hdr10plus.org.