January 4, 2019
The global smart TV market is projected to grow an average of 7.4% per year through 2023, according to research from Azoth Analytics.
The report, “Global Smart TV Market – Analysis By Screen Type, Screen Resolution, Screen Size, By Region, By Country (2018 Edition): Opportunities and Forecast (2013- 2023),” attributes flat-screen smart TV segment growth over the past few years and in the forecast period to consumers upgrading sets to watch popular sporting events such as the FIFA World Cup and the Olympics, wider adoption of flexible OLED displays, and rising consumer spending on smart appliances in general.
Through 2023, the demand of 4K and 8K smart TV screen resolution is further expected to grow due the increasing popularity of ultra high-definition and lower smart TV prices, combined with higher demand for replacement TVs, effective advertising and an increase in consumer preferences for online content.
North America accounted for the largest regional share in the global Smart TV market in 2018.
The full report is available at www.reportlinker.com/p05687248.