March 3, 2021
Kevin Mayer, the former Disney executive who helped launch Disney+, and then departed to briefly head social media platform TikTok, has been named chairman of DAZN, a boxing-themed SVOD service.
Mayer replaces John Skipper, who will transition to Meadowlark Media, a DAZN subsidiary focused on developing original programming.
“As chairman, I’m looking forward to partnering with the management team and my fellow directors to help DAZN build on its impressive track record of success in developing a truly global sports platform,” Mayer said in a statement. “I’ve been impressed with DAZN’s ambitions and ability to quickly grow from a new entrant to an important player in key markets throughout the world. I look forward to guiding DAZN’s strategic development into its next chapter.”
Mayer was previously chairman of Direct-to-Consumer and International at The Walt Disney Company. There, he launched and ran the company’s streaming businesses, including Disney+, Hulu, ESPN+ and Hotstar, as well as overseeing Disney’s global advertising sales, content sales, channels sales and international operations. Prior to that role, Mayer served as Disney’s chief strategy officer, leading the acquisitions of Pixar, Marvel, Lucasfilm, 21st Century Fox and BamTech.