Disney+ Live on Samsung Smart TVs in U.S.

Not to be left out of the Disney+ launch, Samsung Electronics Nov. 12 announced the new SVOD service is available on Samsung Smart TV models manufactured from 2016 through 2019.

Samsung offers its own Samsung TV Plus, an ad-supported video service delivering free access to news, sports and entertainment.

Samsung contends Disney+ gives its consumers “unprecedented” access to an extensive library of films, television series and huge variety of original feature films, documentaries, scripted and unscripted series, and short-form content.

Samsung line of Smart TVs offer a universal guide enabling users to browse content selections across multiple sources with customized recommendations.

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Users will also be able to leverage the Bixby feature on 2019 QLED TVs to control their TVs and access content through voice commands.

Samsung has been at the forefront offering a diverse selection of content options available to consumers on Internet-connected TV, including the streaming services users love such as Amazon Prime Video, Apple TV+, Hulu, Netflix, YouTube — and now, Disney+.

Indeed, Kevin Swint, SVP, Disney+, consumer tech & media executive, formerly worked at Samsung as VP, product and services, where he conceived and executed new direct-to-consumer strategies globally across Samsung Mobile Division’s apps, content, and services efforts.

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