June 25, 2019
It’s been a tough day for Netflix.
On the same day NBC Universal announced it would re-acquire the streaming rights to “The Office” from Netflix in 2021, media reports say Disney has hired away Matt Brodie, director of original film at Netflix.
Brodie becomes SVP of international content development for Disney+, the SVOD service launching Nov. 12.
Brodie will be responsible for movie and TV show productions outside the U.S. market — reporting to Ricky Strauss, president, content & marketing, Disney+, according to Deadline.com, which first reported the move.
At Netflix, Brodie spearheaded movie acquisitions Set It Up, To All the Boys I’ve Loved Before, Ibiza and Sierra Burgess is a Loser, among others. He was also involved in the acquisitions of Oscar-winner Roma and Mudbound.
“As we look to rollout Disney+ beyond the U.S. over the next several years, Matt will play a critical role in the execution of our content strategy,” Strauss told the website. “He is a proven executive with the right creative instincts and experience to help make Disney+ a place where talent can create original, high-quality content for audiences worldwide.”