News
Erik Gruenwedel
November 22, 2021
Disney has sent emails to Hulu + Live TV subscribers informing them about a $5 monthly hike to their online TV service subscription. The price hikes, which go into effect Dec. 21, raise the ad-supported option to $70 from $65, while the ad-free tier increases to $76 from $71 monthly.
Key to the price hikes: Subscribers get free access to Disney+ and ESPN+, which along with the Hulu SVOD platform, make up Disney’s direct-to-consumer business across 179 million combined subscribers.
Subscribe HERE to the FREE Media Play News Daily Newsletter!
Hulu+ ended the most recent fiscal period (Oct. 2) with 4 million subscribers, which was down from 4.1 million subs during the previous-year period. The online TV platform still tops a market that includes YouTube TV, Philo, Sling TV, Fubo TV and AT&T TV, among others.
The price hikes following last month’s $1 Hulu SVOD fee surcharge, which now costs $7 with ads and $13 without advertising.
Related Posts
Disney Ups Hulu 2018 Equity Loss to $250 MillionThe Walt Disney Co. Feb. 6 revealed it expects more than $250 million in equity losses on Hulu in 2018. The revised projection is up from a previously disclosed loss of $100 million. Disney co-owns (30%) Hulu, which has about…
Sling TV Tops 2.2 Million SubscribersDish Network Feb. 21 announced that its Sling TV unit ended 2017 with more than 2.21 million subscribers – up 47% from 1.5 million subs at the end of 2016. Launched in early 2015, Sling TV was the first standalone…
ViacomCBS Expands Distribution With Hulu Online TV PlatformViacomCBS has its upcoming launch of Paramount+ streaming service, but the media giant hasn't forgotten about its pay-TV business. The company Jan. 4 announced a new distribution agreement that adds more content from its portfolio of news, entertainment and sports…
Hulu Live TV Price Jumping by $10 a MonthThe price for the Hulu Live TV service will increase by $10 a month, Hulu announced. The skinny bundle will jump from $44.99 a month to $54.99 starting Dec. 18. “The new price better reflects the substantial value of Hulu…
