Discovery+ SVOD Bows on Amazon Prime Video Channels

Discovery April 15 announced that its Discovery+ subscription streaming video service is now available on Prime Video Channels in the United States. The streamer launched in the U.S. in January on most devices and services, including Amazon Fire TV and Fire TV Edition smart TVs.

The latter is a platform for Prime members that enables access to third-party over-the-top video services for a separate or reduced fee. Amazon keeps a percentage of revenue and user info from each service, while delivering them access to millions potential subscribers.

The streamer features more than 55,000 episodes of current and classic TV shows from Discovery’s portfolio of networks, including HGTV, Food Network, TLC, ID, OWN, Travel Channel, Discovery Channel, A&E, The HISTORY Channel, Lifetime, Animal Planet and the forthcoming Magnolia Network, as well as more than 50 original titles.

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“Today’s launch on Amazon Prime Video Channels expands Discovery+ access … beyond Fire TV streaming devices and Fire TV Edition Smart TVs,” Gabriel Sauerhoff, SVP of digital distribution and commercial partnerships at Discovery, said in a statement. “This innovative relationship provides multiple, compelling ways for us to reach and delight consumers with a truly differentiated streaming experience through Discovery+.”

The ad-free version of Discovery+ is available on Prime Video Channels for $6.99 per month and the less-expensive ($4.99) ad-supported version of the service will be available in the coming months. Prime members can subscribe with no extra apps to download, and no cable required by visiting amazon.com/channels/discoveryplus. The channel subscription can be canceled at any time.

“Adding Discovery+ reinforces Prime Video Channels’ promise of bringing the best [online] shows to our members, all in one place,” said Soumya Sriraman, head of Prime Video Channels. “With a Discovery+ channel subscription, Prime members now have even more ways to access content they love directly on Prime Video.” Shows include “Magnolia Table With Joanna Gaines,” “Guy’s Grocery Games” and “Bobby and Giada in Italy,” among others.

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