Crackle Plus Launching AVOD App on Smart TVs

Crackle Plus, an advertising-supported video-on-demand (AVOD) service, Feb. 10 announced an agreement to launch its app on Smart TVs with the VIDAA smart operation system, including Hisense Smart TVs.

At launch, Crackle content on VIDAA will be available to their customers in the U.S. using their proprietary operating system. VIDAA customers will gain access to Crackle’s library of studio film titles and classic TV series as well as a growing list of original and exclusive programming, including “Breaking Beauty,” “Lennox Lewis: The Untold Story,” “Robert the Bruce,” “Spides,” “Corporate Animals,” “Blue Iguana,” “Anything is Possible: The Serge Ibaka Story,” “Road to Race Day,” “On Point,” “Cleanin’ Up the Town: Remembering Ghostbusters,” “The Clearing,” “Insomnia,” “Yelawolf: A Slumerican Life,” and “Going From Broke,” recently picked up for a second season.

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VIDAA’s system gives users access to dozens of third-party streaming apps delivering entertainment as either video-on-demand or linear feeds. The VIDAA Smart TV platform was launched by Hisense in 2014,  amassing more than 20 million global installs since that time.

“Crackle is excited to partner with VIDAA and to offer free access to our growing library of originals and exclusives, as well as our expanding library of studio films, docu-series, sports content, and classic TV shows,” Philippe Guelton, president of Crackle Plus, said in a statement.

Crackle linear and VOD networks are available in the U.S. and can be accessed on 29 devices and services including Amazon FireTV, RokuTV, Apple TV, Smart TVs (Samsung, LG, Vizio), gaming consoles (PS4 and XBoxOne), Plex, iOS and Android mobile devices and on desktops at Crackle.com. Crackle is also available in approximately 500,000 hotel rooms in the Marriott Bonvoy chain. 

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