Comcast Tops Fox in Sky Satellite TV Auction

Comcast Sept. 22 disclosed it has prevailed over 21st Century Fox with an offer price of £17.28 per Sky share to acquire majority control of the U.K. satellite TV operator in an auction mandated by British regulators. This offer implies a value of $40 billion (£30.6 billion) for the fully diluted share capital of Sky. The announcement ends the competitive bidding process for Sky.

Fox, which controls 39% of Sky, had sought to acquire outstanding Sky shares it did not own for £14 per share. Comcast had offered £14.75 per share. When Sky investors failed to adopt either offer, an auction was ordered by The Panel on Takeovers and Mergers.

Sky shareholders must now ratify the Comcast offer.

“This is a great day for Comcast, chairman/CEO Brian Roberts said in a statement. “Sky is a wonderful company with a great platform, tremendous brand, and accomplished management team. This acquisition will allow us to quickly, efficiently and meaningfully increase our customer base and expand internationally. We couldn’t be more excited by the opportunities in front of us. We now encourage Sky shareholders to accept our offer, which we look forward to completing before the end of October 2018.”

 

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