December 4, 2019
Comcast Corp. Dec. 4 announced it would host an investor event on Jan. 16, 2020 to discuss NBCUniversal’s plans for its new Peacock streaming service, including the overarching strategy for the platform.
The service will be both ad-supported and subscription-based for Xfinity and non-pay-TV subscribers. It marks NBCUniversal’s first proprietary branded over-the-top video platform after years of largely ignoring streaming video in favor of the pay-TV business model.
With the rise of Netflix, Amazon Prime Video and Hulu, which Comcast owned a stake in, NBCUniversal CEO Steve Burke reversed longstanding indifference to OTT video after competitors WarnerMedia, AT&T, Apple and Disney launched proprietary platforms.
The meeting will be webcast live on at www.cmcsa.com and a replay will be available shortly after the event concludes.