December 23, 2019
Christmas came early for Starz, the Lionsgate-owned pay-TV and over-the-top video distributor.
Comcast Cable and Starz Dec. 23 announced they have entered into a long-term agreement for the continued carriage of the Starz networks on Xfinity TV as well as a new content deal between Lionsgate and NBCUniversal.
Financial terms of the agreement were not disclosed.
“We are pleased that we were able to extend the partnership to Peacock and other businesses within Comcast while also ensuring Xfinity customers continue to enjoy great Starz programming,” Dana Strong, president of consumer services for Comcast Cable, said in a statement.
The companies announced that NBCUniversal will license content from Lionsgate for Peacock, its streaming service launching in April 2020. Peacock will have access to hundreds of feature films and shows from the Lionsgate catalog to stream alongside the previously announced slate of original series, TV shows, and films from Universal and other major studios.
NBCUniversal will also license content to Starz to be featured in the U.S. and on its international streaming service, StarzPlay, now available in 49 countries worldwide.
The new pact represents a lifeline of sorts for Starz as Comcast remains one of the premium channel’s largest domestic distributors. Comcast had previously said it would replace Starz with MGM’s Epix platform is no agreement was in place by Dec. 31.
Under the new agreement, the Starz flagship premium channel, as well as the Starz Encore suite of channels — including Encore, Encore Westerns, Encore Black, and Encore Action — and related video on demand content will continue to be available to Xfinity customers with expanded distribution on the Comcast Flex platform and a path for an orderly transition to an à la carte business.
“We look forward to continuing our longstanding partnership with Comcast to deliver great content and great value to our customers,” said Starz CEO Jeffrey Hirsch. “Our ongoing relationship with Comcast reflects our ability to unlock opportunities across all of our businesses to the benefit of our subscribers.”