April 5, 2018
As expected, Comcast has begun offering Xfinity subscribers direct access to Sling TV’s multicultural programing.
First announced last November, the agreement between the nation’s largest cable operator and satellite operator Dish Network (which owns Sling TV) underscores Comcast’s expansion beyond its walled pay-TV ecosystem. The cabler currently offers direct-access to Netflix, Pandora, YouTube and NPR podcasts.
“And today, we’re excited to add another choice to the platform with the launch of the Sling International app on X1,” Rebecca Simpson, executive director international strategy and programing at Comcast Cable, wrote in an April 5 blog post.
Sling International offers multicultural content from different countries in 21 languages starting at $10 per month.
Available languages include Arabic, Hindi, Tamil, Telugu, Malayalam, English, Marathi, Kannada, Punjabi, Urdu, Bangla, Bengali, Brazilian, French, Italian, German, Polish, Vietnamese, Cantonese, Taiwanese and Mandarin.
Existing Sling TV customers will be able to log in and access any of the international live or on-demand programming that’s part of their current package. New customers will be able to sign up directly through the Sling International app on X1 at www.sling.com/international.