CNN digital chief Andrew Morse
Erik Gruenwedel
October 23, 2019
WarnerMedia’s CNN property is reportedly readying a standalone subscription based news service that would target the news organization’s online audience — and also pay third-party news sources.
The move comes after Rupert Murdoch’s News Corp. subsidiary announced plans to launch Knewz.com, which seeks to aggregate third-party and original content.
As more people seek out world and local news online, TV news departments and print publications are melding operations internally with over-the-top video platforms to compete with social media platforms such as Facebook and YouTube.
While CNN lags behind Fox News in monthly pay-TV viewership, it bests the Rupert Murdoch property online with 130,000 more unique eyeballs per month than Fox, according to comScore.
“In the same way that entertainment companies don’t want to cede ground to the streaming platforms, why should we cede the ground of journalism to the technology platforms,” CNN digital chief Andrew Morse told The Information.
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