Social Media
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Netflix Spain Raises Prices
Netflix is continuing to roll out price hikes across Western Europe with Spain reportedly the latest country to see a €2 monthly increase to €12.99 ($14.80) from €10.99 ($12.52). Netflix previously raised prices in Germany, Austria and Switzerland. Netflix Spain also upped the fee for Ultra-HD on up to four devices to €15.99 ($18.22) from €13.99 … Continue reading “Netflix Spain Raises Prices”
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Tubi Surpasses 20 Million Monthly Active Users
AVOD movie and television service Tubi announced it has surpassed 20 million monthly active users. Customers watched more than 94 million hours of content during May, Tubi’s single biggest month of revenue in the company’s history, according to the company. Tubi’s library has more than 15,000 movies and television series, and more than 44,000 hours … Continue reading “Tubi Surpasses 20 Million Monthly Active Users”
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‘Black Mirror’ Tops Parrot Analytics Digital Originals Chart
“Black Mirror,” the Netflix anthology series that some critics have likened to a modern-day “Twilight Zone,” shot up to No. 1 from No. 4 on Parrot Analytics’ digital originals chart the week ended June 15. The series, which often revolves around the unanticipated consequences of new technologies, generated more than 66.4 million average daily Demand Expressions … Continue reading “‘Black Mirror’ Tops Parrot Analytics Digital Originals Chart”
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Ava DuVernay’s ‘When They See Us’ Soars Up Digital Originals Chart
“When They See Us,” the controversial miniseries about the Central Park Five that was created, co-written, and directed by Ava DuVernay for Netflix, shot up to No. 2 on Parrot Analytics’ digital originals chart the week ended June 8. The four-episode drama series is based on the notorious 1989 Central Park jogger case, in which five juveniles – four … Continue reading “Ava DuVernay’s ‘When They See Us’ Soars Up Digital Originals Chart”
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NBA, TikTok Partner for Video Contest in India
India, with the world’s sixth-largest economy and youngest global population by 2020, is a coveted streaming video market for Netflix, Amazon Prime Video, Disney and now the NBA. The National Basketball Association has partnered with user-generated short-form mobile video sharing platform TikTok for a campaign around the ongoing 2019 NBA Finals between the Golden State … Continue reading “NBA, TikTok Partner for Video Contest in India”
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‘Stranger Things’ Remains Top Digital Original, Parrot Analytics Says
There were no changes to the top five on Parrot Analytics’ digital originals chart the week ended June 1, with “Stranger Things” remaining at No. 1 for the second consecutive week. The third season of the Netflix science-fiction horror series, set in 1985, won’t debut until July 4, but the show shot to the top … Continue reading “‘Stranger Things’ Remains Top Digital Original, Parrot Analytics Says”
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‘Stranger Things’ Displaces ‘Lucifer’ Atop Parrot Analytics Digital Originals Chart
The premiere of the third season of Netflix’s “Stranger Things” is still more than a month away, but the buzz over a new marketing tie-in has helped the show return to the top spot on Parrot Analytics’ digital originals rankings the week ended May 25. In particular, with the season to be set in 1985, … Continue reading “‘Stranger Things’ Displaces ‘Lucifer’ Atop Parrot Analytics Digital Originals Chart”
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‘Lucifer’ Maintains No. 1 Spot on Parrot Analytics Digital Originals Chart
Netflix’s revival of “Lucifer” held onto the top spot on Parrot Analytics’ digital originals rankings the week ended May 18. “Lucifer,” adapted from the DC Comics Sandman comic book, registered 57.4 million average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure global demand for TV content. According to Parrot, “Lucifer” grew … Continue reading “‘Lucifer’ Maintains No. 1 Spot on Parrot Analytics Digital Originals Chart”
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‘Lucifer’ Returns to Take Top Spot on Parrot Analytics Digital Originals Chart
The fourth season of “Lucifer” bowed on Netflix May 8, propelling the supernatural series to No. 1 on Parrot Analytics’ digital originals rankings the week ended May 11, the first time the show has appeared on the chart. “Lucifer,” adapted from the DC Comics Sandman comic book, was canceled by the Fox network a year … Continue reading “‘Lucifer’ Returns to Take Top Spot on Parrot Analytics Digital Originals Chart”
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Power Marketing 2019: Home Entertainment’s Top Campaigns and the People Behind Them
Welcome to Media Play News’ first-ever Power Marketing special report. Here, we profile the campaigns behind some of the year’s top-selling disc and digital home releases — and the marketing executives and teams that made them happen. Our focus is primarily on the big studios — and the big titles — but we kept an … Continue reading “Power Marketing 2019: Home Entertainment’s Top Campaigns and the People Behind Them”
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‘Cobra Kai’ Still Kicking Atop Parrot Analytics Digital Originals Chart
The second season of “Cobra Kai” held onto the top spot on Parrot Analytics’ digital originals chart for a second consecutive week the week ended May 4. The show, a sequel to 1984’s The Karate Kid, registering 49.4 million average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure global demand for … Continue reading “‘Cobra Kai’ Still Kicking Atop Parrot Analytics Digital Originals Chart”
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‘Cobra Kai’ Takes Over No. 1 on Parrot Analytics Digital Originals Chart
The premiere of the second season of “Cobra Kai” helped push the show back into the top spot on Parrot Analytics’ digital originals chart for the week ended April 27. All 10 episodes of the season bowed April 24 on YouTube Premium, leading to the show registering 41.2 million average daily Demand Expressions, the proprietary … Continue reading “‘Cobra Kai’ Takes Over No. 1 on Parrot Analytics Digital Originals Chart”