March 3, 2020
BritBox, the U.S.-based subscription streaming video service co-owned by ITV and the BBC, is co-producing true crime drama “The Pembrokeshire Murders,” starring Luke Evans.
The series, written by Nick Stevens (“In Plain Sight”) and executive produced by Simon Heath (“Bodyguard,” “Line Of Duty”), revolves around unsolved murders in Pembrokeshire, Wales in the 1980s.
“With a strong cast and suspenseful writing, The Pembrokeshire Murders is a perfect combination of classic crime drama and modern storytelling that is a perfect fit for BritBox,” Soumya Sriraman, CEO of BritBox, said in a statement.
Other BritBox originals include, “Mum,” starring Lesley Manville; “There She Goes,” starring David Tennant; “The Bletchley Circle: San Francisco” with Rachael Stirling and pending series, “The Mallorca Files” and “Sister Boniface.”
Launched in the U.S. in 2017 as competition to AMC Networks’ Acorn TV, Netflix and Amazon Prime Video, BritBox has more than 650,000 subscribers. The platform launched in the United Kingdom last November.
The uptick in original programming comes as media reports say BritBox is struggling to secure subscribers following the initial free 30-day period.
The £5.99 monthly service reportedly impressed just 1.5% of respondents of a survey conducted by Oliver & Ohlbaum Associates to continue paying for the platform. The research company said that equated to about 380,000 households in the U.K., compared to 9.1 million for Netflix.