March 14, 2018
Bob Chapek, chairman, Walt Disney Parks and Resorts, is assuming additional responsibility for all of Disney’s consumer products operations globally, including licensing and Disney stores, as chairman of the new Parks, Experiences and Consumer Products business segment.
Former head of Walt Disney Studios Home Entertainment, Chapek’s expanded duties come as Disney revamps senior management ahead of planned direct-to-consumer offerings.
“Bob comes to this new role with an impressive record of success at both parks and resorts and consumer products, and he is the perfect leader to run these combined teams,” Disney CEO Bob Iger said in a statement.
Chapek, who is speculated to one day to take Iger’s position when he retires, will continue to report directly to Iger.
Separately, Kevin Mayer, who has served as Disney’s chief strategy officer since 2015, was named chairman of the new direct-to-consumer and international business segment.
“Kevin is a proven leader who has played a critical role in bringing together the collection of creative and technological assets that will allow Disney to offer unparalleled entertainment experiences in a direct-to-consumer future,” said Iger said. Mayer will also continue to report directly to Iger.
The reorganization also includes segmenting Disney’s businesses into four divisions: the newly-formed direct-to-consumer and international; the combined parks, experiences and consumer products; media networks; and studio entertainment. The reorganization is effective immediately.
The media networks business segment is co-chaired by Ben Sherwood, president, Disney|ABC Television Group, and James Pitaro, who was recently named president of ESPN and previously served as chairman, Disney Consumer Products and Interactive Media.
The segment will remain virtually the same, with the exception of the international Disney Channel operations that are moving to the direct-to-consumer and international business segment along with management of global advertising sales/technology.
The studio entertainment business segment — which includes Walt Disney Studios Home Entertainment — is led by Alan Horn, chairman, The Walt Disney Studios, and remains virtually the same, with the exception of the management of program sales moving to the direct-to-consumer and international business segment. The segment includes Walt Disney Animation Studios, Disney Live Action, Pixar Animation Studios (PIXR), Marvel Studios and Lucasfilm, as well as Disney Theatrical Group and Disney Music Group.