October 15, 2019
Roku Oct. 15 announced the Apple TV app is now available — for the first time — on its platform.
The move is significant as it marks the first time Apple has agreed to make its media software available outside of its iOS platform.
Roku users can add the Apple TV app via the Roku Channel Store to search for and watch movies, TV shows and more, including accessing their iTunes video library and subscribing to Apple TV channels directly on Roku devices.
Starting Nov. 1, Apple TV+, the pending subscription streaming video service will be available on the Apple TV app on the Roku platform.
“With the Apple TV app coming to Roku, our customers will enjoy an even broader range of exciting entertainment, including the highly anticipated Apple TV+ service,” Scott Rosenberg, SVP and GM of platform business, Roku, said in a statement.
Through the Apple TV app on their Roku devices, customers can personalize recommendations of shows and movies; subscribe directly to Apple TV channels and more using their Apple ID and password; browse, buy or rent more than 100,000 movies and TV shows; and watch all the shows and movies they have previously purchased from iTunes.
Supported Roku streaming devices can add the Apple TV app for free starting today. Apple TV+ through the Apple TV app will be available in supported regions starting on Nov. 1.
In addition to the U.S., the Apple TV app is available to Roku users in Argentina, Canada, Chile, Colombia, Costa Rica, El Salvador, France, Guatemala, Honduras, Mexico, Nicaragua, Panama, Peru, Republic of Ireland and the United Kingdom.