April 20, 2021
Apple April 20 announced the next generation of Apple TV 4K, delivering high frame rate HDR with Dolby Vision.
The new Apple TV 4K features an A12 Bionic chip that provides a significant boost in graphics performance, video decoding and audio processing, according to Apple. The Siri Remote also has a new design.
The new Apple TV 4K will be available starting at $179 (U.S.) from apple.com, in the Apple Store app, and at Apple Store locations. Apple TV 4K is also available through Apple Authorized Resellers and select pay TV providers.
Customers can order the new Apple TV 4K beginning April 30, with availability beginning in the second half of May in more than 30 countries and regions, including the United States. Apple TV HD with the new Siri Remote will be available for $149. The new Siri Remote will be available separately for $59, and is compatible with the previous-generation Apple TV 4K and Apple TV HD.
“Apple TV 4K is in a category of its own, leveraging a deep integration of Apple hardware, software, and services that delivers a massive upgrade to any TV for the very best cinematic experience,” Bob Borchers, Apple’s VP of worldwide product marketing, said in a statement. “With the A12 Bionic and the all-new Siri Remote, Apple TV 4K lets customers enjoy their favorite shows, movies, and more in the highest quality, with simple and intuitive controls. And of course, Apple TV 4K offers easy access to Apple services, along with thousands of apps on the App Store for even more entertainment options.”
With A12 Bionic, Apple TV 4K now supports high frame rate HDR (high dynamic range) and Dolby Vision video, enabling fast-moving action at 60 frames per second (fps) to play more smoothly and appear more lifelike, according to the Apple announcement. Apple is working with leading video providers around the world, including Fox Sports, NBCUniversal, Paramount+, Red Bull TV and Canal+, as they begin to stream in high-frame-rate HDR. With high-frame-rate support in AirPlay, videos shot on iPhone 12 Pro can be displayed in full 60-fps Dolby Vision on the new Apple TV 4K.
Through a new color balance process, Apple TV works with iPhone and its advanced sensors to improve a television’s picture quality, according to the announcement. Apple TV uses the light sensor in the iPhone to compare the color balance to the industry-standard specifications used by cinematographers worldwide. Using this data, Apple TV automatically tailors its video output to deliver much more accurate colors and improved contrast — without customers ever having to adjust their television settings, according to Apple.
The new Siri Remote features a clickpad control that offers five-way navigation for better accuracy and is also touch-enabled for fast directional swipes. The outer ring of the clickpad supports a circular gesture that turns it into a jog control, which can be used for finding a scene in a movie or show. The new Siri Remote also has a power button that controls a TV’s power and another for mute to eliminate the need for other remots. Using Siri, customers can search for specific shows or movies, control smart home accessories, check sports scores or the weather and more, according to Apple. Siri now works on Apple TV in Austria, Ireland, and New Zealand, joining the 13 countries and regions that already support Siri.
Apple TV 4K runs tvOS. AirPlay on Apple TV 4K lets customers effortlessly share videos, school projects and other content from their iPhone, iPad or Mac directly to the TV. Videos shot on iPhone 12 Pro can be displayed in full 60-fps Dolby Vision with high frame rate support in AirPlay. Apple TV 4K can be used as a home hub to control HomeKit accessories, and allows customers to view HomeKit video cameras and doorbell notifications on the television screen. With multiuser support on Apple TV 4K, family members can see personalized recommendations for shows, movies and music, access their purchased apps in the App Store, or play games on Apple Arcade.
For the first time, AppleCare+ will be available for Apple TV, providing three years of technical support and additional hardware coverage, including up to two incidents of accidental damage protection every 12 months.