July 14, 2022
Amazon Prime members purchased more than 300 million items worldwide during Prime Day 2022 (July 12-13), making this year’s annual event the biggest Prime Day event in Amazon’s history. The e-commerce behemoth said customers spent more than $3 billion across more than 100 million third-party small business items. Members saved more than $1.7 billion over the course of its annual retail event, more than any previous Prime Day.
Amazon, which said it has more than 200 million paid Prime members worldwide, claimed members purchased more than 100,000 items per minute, driven by sales of Amazon devices such as Fire TV, Echo, Blink video doorbells, Beats by Dre headphones and earbuds, consumer electronics, and other items for the home. Prime members in the U.S. purchased more than 60,000 items per minute during the event.
Amazon said “Live Prime Day” video streams had more than 100 million views. The Prime platform in the U.S. includes ad-free access to movies and series, 2 million songs, thousands of stations and playlists, and thousands of podcasts with Amazon Music, free games with Prime Gaming, more than 3,000 books and magazines with Prime Reading, among other features.