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Adobe: Cyber Monday Sales Revenue Topped Black Friday at Nearly $11.8 Billion

Cyber Monday (Nov. 28) online retail sales supplanted the traditional post-Thanksgiving Black Friday as the top-grossing pre-Christmas retail shopping day, according to new data from Adobe Analytics.

The research firm Nov. 29 reported that online shoppers spent $11.79 billion the day before exceeding the $9.12 billion spent on Black Friday. Previous estimates had called for Cyber Monday spending from $11.2 billion to $11.6 billion.

Adobe said significant sellers included home entertainment items such as the Sony PlayStation 5 video game console and Electronic Arts’ Madden 23 video game.

Online revenue through the holiday retail season thus far totals $180 billion is projected to reach $210 billion through Dec. 25.

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