September 10, 2020
The latest wave of catalog DVD and Blu-ray promotions during the pandemic had home video shoppers saying “Beetlejuice, Beetlejuice, Beetlejuice.”
The 1988 Tim Burton-directed comedy Beetlejuice starring Michael Keaton was re-released on 4K Ultra HD Blu-ray Disc Sept. 1 by Warner Bros. Home Entertainment and subsequently shot to No. 1 on the NPD VideoScan First Alert chart, which tracks combined Blu-ray Disc and DVD unit sales, and the dedicated Blu-ray Disc sales chart the week ended Sept. 5.
Similarly, Warner’s new 4K Ultra HD Blu-ray of the 1985 family adventure The Goonies helped pushed that film to No. 2 on the Blu-ray chart, and No. 6 overall.
The 4K Ultra HD edition accounted for 65% of unit sales of The Goonies and 64% for Beetlejuice. However, Beetlejuice sold better in previously released formats as well, with 85% of its tally coming from any Blu-ray format, compared with 78% for The Goonies.
Universal Pictures’ Trolls World Tour slipped to No. 2 on the overall disc chart after two weeks in the top spot. The DreamWorks Animation sequel had previously been the top title for two weeks upon its debut in early July. Trolls World Tour dropped to No. 4 on the Blu-ray chart.
No. 3 on both charts went to Marvel Studios’ Black Panther, distributed by Disney. The 2018 superhero film quickly climbed up the charts (it was No. 48 overall a week earlier) as tributes poured in following the death of actor Chadwick Boseman, who starred in the film as the title hero. Similarly, Boseman’s 21 Bridges, from Universal, jumped to No. 7 overall and No. 8 on the Blu-ray chart (from No. 42 and No. 37, respectively, the previous week).
The week’s top newcomer, at No. 4 overall and No. 5 on the Blu-ray chart, was Lionsgate’s Rogue, a new-to-video thriller starring Megan Fox as a mercenary leading a mission to rescue hostages in Africa and having to contend not only with militant rebels but also a pack of lions.
The No. 5 overall disc seller was Warner’s Scoob!, which dropped to No. 7 on the Blu-ray chart.
On the Media Play News rental chart for the week ended Sept. 6, Universal’s Irresistible debuted at No. 1, despite the Jon Stewart-directed political satire not landing among the top 50 selling discs for the week.
Rogue debuted at No. 2, pushing the previous week’s top rental, Universal’s The King of Staten Island, to No. 3.
Rounding out the top five were Screen Media’s The Outpost at No. 4 and Redbox’s own Hard Kill at No. 5.
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Top 20 Selling Blu-ray Discs for Week Ended 9-5-20
Top 20 Blu-ray Market Share for Week Ended 9-5-20
Sales Report for Week Ended 9-5-20
Digital Sales Snapshot for Week Ended 9-7-20